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The US automotive history is full of popular car producing brands which had a great influence on development of the whole industry. Some of their models have already become legendary while some are being the best in their segment still present times. Mercury is a perfect example of such company. It started as luxury vehicle manufacturer many decades ago and no deals with producing compact cars as well. Some of them are rather affordable while others may seem to cost a fortune. However, there is always a good solution to such problem. Pre-owned cars have always been extremely popular among consumers who can’t afford buying a new vehicle. On the other hand, there is a possibility of the car being damage in the past. Mercury VIN search is the best way to check if the car meets necessary standards. Mercury VIN check procedure is rather easy and fast. All you need is to visit our website, which contains Mercury recalls by VIN, and insert 17-symbol code in the space provided.
The idea of creating Mercury brand was to meet the challenge from Lincoln company which was actually the only representative of luxury car segment at that time. The task seemed to be rather hard considering the fact that Lincoln was gaining popularity very fast. However, engineers found it possible to come up with exclusive and rather stylish car that was called Mercury Eight also known as Super Ford. The car was a huge success and its production lasted from 1903 to 1938. In spite of high price, new model appeared to be in great demand. But production had to be discontinued due to WWII.
When the war was finally over, it was clear for the owners that luxury segment was not as potentially profitable as it used to be. People were looking for something less expensive. That is why it was decided to drastically change the main strategy and get involved in producing of affordable compact cars. Mercury presented its new models featuring low fuel consumption and practicality. Capri and Bobcat reflected new vision of Mercury brand as well as Cougar XR-7model which appeared to be rather popular with consumers meeting their expectations and requirements.